/* ---- David Peters — one-page scroll ---- */

@font-face {
  font-family: 'Cook Conthic';
  src: url('../assets/fonts/CookConthic.woff2') format('woff2'),
       url('../assets/fonts/CookConthic.woff') format('woff');
  font-weight: 400 900;
  font-style: normal;
  font-display: swap;
}

*, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }

html {
  scroll-behavior: smooth;
  scroll-padding-top: 0;
}

body {
  background: #000;
  color: #fff;
  -webkit-font-smoothing: antialiased;
  -moz-osx-font-smoothing: grayscale;
  overflow-x: hidden;
}

/* ---- FIXED NAV ---- */

.site-nav-fixed {
  position: fixed;
  top: clamp(1.25rem, 2.5vh, 2rem);
  right: clamp(1.25rem, 3vw, 2.5rem);
  display: flex;
  gap: clamp(1.25rem, 2.2vw, 2.25rem);
  align-items: center;
  z-index: 100;
}

.site-nav a {
  color: #ffffff;
  text-decoration: none;
  text-transform: uppercase;
  letter-spacing: 0.05em;
  font-weight: 500;
  font-size: clamp(0.75rem, 0.6rem + 0.35vw, 0.95rem);
  font-family: 'Helvetica Neue', Arial, sans-serif;
  line-height: 1;
  white-space: nowrap;
  text-shadow: 0 1px 8px rgba(0, 0, 0, 0.6), 0 0 20px rgba(0, 0, 0, 0.3);
  transition: opacity 0.2s ease;
}

.site-nav a:hover,
.site-nav a:focus-visible {
  opacity: 0.6;
  outline: none;
}

/* Nav label swap: full label desktop, short label on narrower screens */
.site-nav .nav__long { display: inline; }
.site-nav .nav__short { display: none; }

@media (max-width: 1024px) {
  .site-nav-fixed { gap: 1.1rem; }
  .site-nav a { font-size: 0.72rem; letter-spacing: 0.06em; }
  .site-nav .nav__long { display: none; }
  .site-nav .nav__short { display: inline; }
}

@media (max-width: 640px) {
  .site-nav-fixed { top: 1.25rem; right: 1.25rem; gap: 0.85rem; }
  .site-nav a { font-size: 0.65rem; letter-spacing: 0.05em; }
}

@media (max-width: 380px) {
  .site-nav-fixed { gap: 0.7rem; }
  .site-nav a { font-size: 0.6rem; letter-spacing: 0.04em; }
}

/* ---- LANDING ---- */

.landing {
  position: relative;
  width: 100vw;
  height: 100vh;
  overflow: hidden;
  background: #000;
}

.landing-image {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
  object-fit: cover;
  object-position: center center;
  display: block;
  user-select: none;
  -webkit-user-drag: none;
}

.tag {
  position: absolute;
  color: #ffffff;
  font-family: 'Cook Conthic', 'Helvetica Neue', Arial, sans-serif;
  font-weight: 400;
  text-transform: uppercase;
  letter-spacing: 0.02em;
  font-size: clamp(1rem, 0.7rem + 1.1vw, 1.75rem);
  line-height: 1;
  white-space: nowrap;
  z-index: 5;
}

.tag-name { top: 40%; left: 3.5%; }
.tag-cd { bottom: 6%; left: 3.5%; }
.tag-am { bottom: 6%; right: 3.5%; }

@media (max-width: 640px) {
  .tag { font-size: clamp(0.6rem, 2.4vw, 0.85rem); letter-spacing: 0.02em; line-height: 1; }
  .tag-name { top: 36%; left: 5%; font-size: clamp(0.85rem, 3.2vw, 1.1rem); }
  /* Two-column layout on mobile */
  .tag-cd { bottom: 5%; left: 4%; right: auto; transform: none; text-align: left; max-width: 55%; white-space: normal; line-height: 1.15; }
  .tag-am { bottom: 5%; right: 4%; left: auto; transform: none; text-align: right; }
}

/* ---- ABOUT ---- */

.about {
  position: relative;
  width: 100vw;
  min-height: 100vh;
  overflow: hidden;
  background: #000;
}

.about-image {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
  object-fit: cover;
  object-position: center center;
  display: block;
  user-select: none;
  -webkit-user-drag: none;
  z-index: 0;
}

.about-scrim {
  position: absolute;
  inset: 0;
  z-index: 1;
  pointer-events: none;
  background: linear-gradient(
    to right,
    rgba(0,0,0,0.72) 0%,
    rgba(0,0,0,0.55) 22%,
    rgba(0,0,0,0.15) 42%,
    rgba(0,0,0,0) 60%
  );
}

.about-column {
  position: relative;
  z-index: 3;
  width: min(38%, 30rem);
  min-width: 20rem;
  min-height: 100vh;
  padding: clamp(4.5rem, 8vh, 6rem) clamp(1.5rem, 3vw, 3rem) clamp(3rem, 6vh, 5rem) clamp(1.75rem, 4vw, 3.5rem);
  display: flex;
  flex-direction: column;
  gap: clamp(2rem, 4vh, 3rem);
  color: #fff;
}

.about-title {
  font-family: 'Cook Conthic', 'Helvetica Neue', Arial, sans-serif;
  font-weight: 400;
  text-transform: uppercase;
  font-size: clamp(3rem, 2rem + 4vw, 5.5rem);
  line-height: 0.9;
  letter-spacing: 0.01em;
  margin: 0;
}

.about-body {
  display: flex;
  flex-direction: column;
  gap: 1rem;
  font-family: 'Helvetica Neue', Arial, sans-serif;
  font-weight: 500;
  font-size: clamp(0.8rem, 0.7rem + 0.3vw, 0.95rem);
  line-height: 1.65;
  letter-spacing: 0.05em;
  text-transform: uppercase;
  color: rgba(255,255,255,0.92);
  max-width: 28rem;
}

.about-body p { margin: 0; }

.about-meta {
  display: flex;
  flex-direction: column;
  gap: 0.95rem;
  margin-top: auto;
  padding-top: 1.5rem;
  border-top: 1px solid rgba(255,255,255,0.18);
}

.about-meta > div {
  display: flex;
  flex-direction: column;
  gap: 0.25rem;
}

.about-meta-label {
  font-family: 'Cook Conthic', 'Helvetica Neue', Arial, sans-serif;
  font-weight: 400;
  text-transform: uppercase;
  letter-spacing: 0.05em;
  font-size: 0.78rem;
  color: rgba(255,255,255,0.55);
}

.about-meta-value {
  font-family: 'Inter', 'Helvetica Neue', Arial, sans-serif;
  font-weight: 500;
  color: #fff;
  font-size: 0.85rem;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  text-decoration: none;
}

@media (max-width: 720px) {
  .about-column {
    width: 100%;
    min-width: 0;
    padding: 4.5rem 1.5rem 3rem 1.5rem;
  }
  .about-scrim {
    background: linear-gradient(
      to bottom,
      rgba(0,0,0,0.55) 0%,
      rgba(0,0,0,0.7) 40%,
      rgba(0,0,0,0.85) 100%
    );
  }
  .about-body { max-width: none; }
}

/* ---- SECTION VIGNETTES (top + bottom edge fades) ---- */

.landing,
.about,
.placeholder {
  position: relative;
}

/* top edge fade */
.landing::before,
.about::before,
.placeholder::before,
/* bottom edge fade */
.landing::after,
.about::after,
.placeholder::after {
  content: '';
  position: absolute;
  left: 0;
  right: 0;
  height: 18vh;
  pointer-events: none;
  z-index: 4;
}

.landing::before,
.about::before,
.placeholder::before {
  top: 0;
  background: linear-gradient(to bottom, rgba(0,0,0,0.5) 0%, rgba(0,0,0,0.35) 30%, rgba(0,0,0,0) 100%);
}

.landing::after,
.about::after,
.placeholder::after {
  bottom: 0;
  background: linear-gradient(to top, rgba(0,0,0,0.5) 0%, rgba(0,0,0,0.35) 30%, rgba(0,0,0,0) 100%);
}

/* Skip the top vignette on the very first section — nothing above it */
#home.landing::before { display: none; }

/* Skip the bottom vignette on the last section — nothing below it */
#contact.placeholder::after { display: none; }

/* Kill the top fade on contact so it butts up flush against the case study */
#contact.placeholder::before { display: none; }

/* ---- PLACEHOLDER SECTIONS ---- */

.placeholder {
  position: relative;
  width: 100vw;
  height: 100vh;
  background: #000;
  display: flex;
  align-items: center;
  justify-content: center;
  overflow: hidden;
}

.placeholder__bg {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
  object-fit: cover;
  object-position: center;
  z-index: 0;
}

.placeholder--photo::after {
  content: '';
  position: absolute;
  inset: 0;
  background: linear-gradient(180deg, rgba(0,0,0,0.35) 0%, rgba(0,0,0,0.2) 50%, rgba(0,0,0,0.45) 100%);
  z-index: 1;
  height: 100%;
  pointer-events: none;
}

.placeholder--photo .placeholder-title {
  position: relative;
  z-index: 2;
  color: rgba(255,255,255,0.95);
  text-shadow: 0 2px 24px rgba(0,0,0,0.55);
}

.placeholder__content {
  position: relative;
  z-index: 2;
  display: flex;
  flex-direction: column;
  align-items: center;
  gap: clamp(1.25rem, 2.5vw, 2.25rem);
  padding: 0 1.5rem;
  text-align: center;
}

.placeholder__email {
  font-family: 'Helvetica Neue', Arial, sans-serif;
  font-weight: 500;
  color: rgba(255,255,255,0.95);
  font-size: clamp(1rem, 0.85rem + 0.7vw, 1.5rem);
  letter-spacing: 0.02em;
  text-decoration: none;
  text-shadow: 0 2px 16px rgba(0,0,0,0.6);
  border-bottom: 1px solid rgba(255,255,255,0.35);
  padding-bottom: 0.35rem;
  transition: border-color 0.2s ease, color 0.2s ease;
}
.placeholder__email:hover,
.placeholder__email:focus-visible {
  border-color: rgba(255,255,255,0.95);
  outline: none;
}

.placeholder-title {
  font-family: 'Cook Conthic', 'Helvetica Neue', Arial, sans-serif;
  font-weight: 400;
  text-transform: uppercase;
  color: rgba(255,255,255,0.10);
  font-size: clamp(3rem, 4rem + 5vw, 8rem);
  letter-spacing: 0.02em;
  line-height: 1;
  user-select: none;
}

/* =========================
   PHOTO SECTION
   3 pages: hero → horizontal strip → hero
   Snap-scrolls within the section on the vertical axis.
   ========================= */
.photo {
  position: relative;
  width: 100vw;
  background: #000;
}

.photo-hero {
  position: relative;
  width: 100vw;
  height: 100vh;
  background: #000;
  overflow: hidden;
}

.photo-hero img {
  display: block;
  width: 100%;
  height: 100%;
  object-fit: cover;
  object-position: center;
}

/* Mobile: shift Cole+Lambo hero right so subject stays in frame */
@media (max-width: 720px) {
  .photo-hero--bottom img { object-position: 72% center; }
}

/* Centered title card overlay on the first hero shot */
.photo-hero__title {
  position: absolute;
  inset: 0;
  display: flex;
  align-items: center;
  justify-content: center;
  pointer-events: none;
  z-index: 2;
}
.photo-hero__title-line {
  font-family: 'CookConthic', 'Cook Conthic', system-ui, sans-serif;
  font-weight: 400;
  font-size: clamp(56px, 9vw, 132px);
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: rgba(255, 255, 255, 0.92);
  text-shadow: 0 6px 32px rgba(0, 0, 0, 0.55);
  line-height: 1;
  padding: 0.4em 0.6em;
}

/* Horizontal strip page */
.photo-strip {
  position: relative;
  width: 100vw;
  height: 100vh;
  background: #000;
  overflow-x: auto;
  overflow-y: hidden;
  scroll-snap-type: x mandatory;
  -webkit-overflow-scrolling: touch;
  scrollbar-width: none;
  cursor: grab;
}
.photo-strip:active { cursor: grabbing; }
.photo-strip::-webkit-scrollbar { display: none; }

.photo-strip__track {
  display: flex;
  height: 100%;
  padding: 0;
  gap: 0;
}

.photo-strip__item {
  flex: 0 0 auto;
  height: 100vh;
  margin: 0;
  padding: 0;
  border: 0;
  scroll-snap-align: start;
  background: #000;
  display: flex;
  align-items: center;
  justify-content: center;
  overflow: hidden;
  cursor: pointer;
  font: inherit;
  color: inherit;
  -webkit-tap-highlight-color: transparent;
  transition: filter 320ms ease;
}

.photo-strip__item:hover img,
.photo-strip__item:focus-visible img {
  filter: brightness(1.06);
}

.photo-strip__item:focus-visible {
  outline: 2px solid #fff;
  outline-offset: -6px;
}

.photo-strip__item img {
  display: block;
  height: 100%;
  width: auto;
  max-width: none;
  object-fit: cover;
}

/* Mobile: adjust strip heights */
@media (max-width: 640px) {
  .photo-hero,
  .photo-strip,
  .photo-strip__item {
    height: 100vh;
  }
}

/* ---------- Photo strip scroll hint (transparent word + arrows) ---------- */
.photo-strip__hint {
  position: absolute;
  top: 50%;
  left: 50%;
  transform: translate(-50%, -50%);
  display: inline-flex;
  align-items: center;
  gap: 32px;
  color: rgba(255, 255, 255, 0.55);
  font-family: "Cook Conthic", "Helvetica Neue", Arial, sans-serif;
  font-size: clamp(44px, 6vw, 88px);
  font-weight: 400;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  line-height: 1;
  text-shadow: 0 4px 24px rgba(0, 0, 0, 0.55);
  pointer-events: none;
  opacity: 0;
  transition: opacity 450ms ease;
  z-index: 3;
  white-space: nowrap;
}

.photo-strip__hint-label { display: inline-block; }

.photo-strip__hint-arrow {
  display: inline-block;
  font-family: "Helvetica Neue", Arial, sans-serif;
  font-size: 0.75em;
  line-height: 1;
  opacity: 0.5;
}
.photo-strip__hint-arrow--left  { animation: hintArrowLeft  1.6s ease-in-out infinite; }
.photo-strip__hint-arrow--right { animation: hintArrowRight 1.6s ease-in-out infinite; }

@keyframes hintArrowLeft {
  0%, 100% { transform: translateX(0);    opacity: 0.35; }
  50%      { transform: translateX(-10px); opacity: 0.9; }
}
@keyframes hintArrowRight {
  0%, 100% { transform: translateX(0);    opacity: 0.35; }
  50%      { transform: translateX(10px);  opacity: 0.9; }
}

/* Show when strip enters view or on hover */
.photo-strip.is-visible .photo-strip__hint,
.photo-strip:hover .photo-strip__hint {
  opacity: 1;
}

/* Re-pulse: brief scale flash so the word draws the eye again */
.photo-strip__hint.is-repulse .photo-strip__hint-label {
  animation: hintRepulse 900ms ease-out;
}
@keyframes hintRepulse {
  0%   { transform: scale(1); opacity: 0.55; }
  40%  { transform: scale(1.08); opacity: 1; }
  100% { transform: scale(1); opacity: 0.55; }
}

/* Fully dismiss after the user has scrolled far enough */
.photo-strip.is-dismissed .photo-strip__hint {
  opacity: 0 !important;
}

@media (prefers-reduced-motion: reduce) {
  .photo-strip__hint,
  .photo-strip__hint-arrow,
  .photo-strip__hint-label { animation: none !important; transition: opacity 200ms ease; }
}

/* ---------- Lightbox: card stack ---------- */
.lightbox {
  position: fixed;
  inset: 0;
  z-index: 1000;
  background: #000;
  opacity: 0;
  transition: opacity 220ms ease;
  overflow: hidden;
}
.lightbox[hidden] { display: none; }
.lightbox.is-open { opacity: 1; }

.lightbox__stack {
  position: absolute;
  inset: 0;
  display: flex;
  align-items: center;
  justify-content: center;
}

/* Every card is absolutely placed relative to viewport center.
   --cw / --ch are the main card's width and height. */
.lightbox__card {
  --cw: min(58vw, 78vh);
  --ch: 82vh;
  position: absolute;
  top: 50%;
  left: 50%;
  width: var(--cw);
  height: var(--ch);
  margin: 0;
  padding: 0;
  border: 0;
  background: #0a0a0a;
  color: inherit;
  font: inherit;
  overflow: hidden;
  transition:
    transform 420ms cubic-bezier(0.22, 0.61, 0.36, 1),
    opacity 320ms ease,
    filter 320ms ease;
  will-change: transform, opacity;
  cursor: default;
  -webkit-tap-highlight-color: transparent;
}

.lightbox__card img {
  display: block;
  width: 100%;
  height: 100%;
  object-fit: cover;
  user-select: none;
  -webkit-user-drag: none;
}

/* Main card: dead center, contain (so nothing crops), full brightness */
.lightbox__card--main {
  transform: translate(-50%, -50%);
  z-index: 5;
}
.lightbox__card--main img { object-fit: contain; background: #000; }

/* Adjacent cards: peeking left / right, scaled down, dimmed */
.lightbox__card--prev {
  transform: translate(calc(-50% - var(--cw) * 0.60), -50%) scale(0.82);
  z-index: 3;
  cursor: pointer;
  filter: brightness(0.5);
}
.lightbox__card--next {
  transform: translate(calc(-50% + var(--cw) * 0.60), -50%) scale(0.82);
  z-index: 3;
  cursor: pointer;
  filter: brightness(0.5);
}
.lightbox__card--prev:hover,
.lightbox__card--next:hover,
.lightbox__card--prev:focus-visible,
.lightbox__card--next:focus-visible {
  filter: brightness(0.85);
  outline: none;
}

/* Far cards: further out, smaller, very dim (hint of the next-next) */
.lightbox__card--prev-2 {
  transform: translate(calc(-50% - var(--cw) * 1.05), -50%) scale(0.68);
  z-index: 1;
  filter: brightness(0.3);
  pointer-events: none;
}
.lightbox__card--next-2 {
  transform: translate(calc(-50% + var(--cw) * 1.05), -50%) scale(0.68);
  z-index: 1;
  filter: brightness(0.3);
  pointer-events: none;
}

/* Empty state: hide any card whose image has no src */
.lightbox__card img:not([src]),
.lightbox__card img[src=""] { visibility: hidden; }

/* Slide-in animations when advancing */
.lightbox.is-advancing-next .lightbox__card--main,
.lightbox.is-advancing-prev .lightbox__card--main { opacity: 0; }

/* Close button */
.lightbox__close {
  position: absolute;
  top: 24px;
  right: 24px;
  width: 44px;
  height: 44px;
  font-size: 28px;
  line-height: 1;
  padding: 0;
  display: flex;
  align-items: center;
  justify-content: center;
  background: transparent;
  border: 1px solid rgba(255, 255, 255, 0.18);
  color: #fff;
  cursor: pointer;
  z-index: 10;
  border-radius: 999px;
  transition: background 200ms ease, border-color 200ms ease;
}
.lightbox__close:hover,
.lightbox__close:focus-visible {
  background: rgba(255, 255, 255, 0.08);
  border-color: rgba(255, 255, 255, 0.55);
  outline: none;
}

/* Side navigation arrows */
.lightbox__nav {
  position: absolute;
  top: 50%;
  transform: translateY(-50%);
  width: 56px;
  height: 56px;
  display: flex;
  align-items: center;
  justify-content: center;
  background: rgba(0, 0, 0, 0.35);
  border: 1px solid rgba(255, 255, 255, 0.18);
  color: rgba(255, 255, 255, 0.85);
  cursor: pointer;
  z-index: 12;
  border-radius: 999px;
  padding: 0;
  transition: background 200ms ease, border-color 200ms ease, color 200ms ease;
}
.lightbox__nav--prev { left: 24px; }
.lightbox__nav--next { right: 24px; }
.lightbox__nav:hover,
.lightbox__nav:focus-visible {
  background: rgba(0, 0, 0, 0.65);
  border-color: rgba(255, 255, 255, 0.55);
  color: #fff;
  outline: none;
}
.lightbox__nav svg { display: block; }

@media (max-width: 640px) {
  .lightbox__nav { width: 44px; height: 44px; }
  .lightbox__nav--prev { left: 12px; }
  .lightbox__nav--next { right: 12px; }
  .lightbox__nav svg { width: 22px; height: 22px; }
}

/* Counter pill (bottom center) */
.lightbox__count {
  position: absolute;
  bottom: 24px;
  left: 50%;
  transform: translateX(-50%);
  color: rgba(255, 255, 255, 0.62);
  font-family: "Cook Conthic", "Helvetica Neue", Arial, sans-serif;
  font-size: 12px;
  letter-spacing: 0.24em;
  text-transform: uppercase;
  z-index: 10;
}

@media (max-width: 900px) {
  .lightbox__card {
    --cw: min(78vw, 68vh);
    --ch: 74vh;
  }
  .lightbox__card--prev {
    transform: translate(calc(-50% - var(--cw) * 0.62), -50%) scale(0.78);
  }
  .lightbox__card--next {
    transform: translate(calc(-50% + var(--cw) * 0.62), -50%) scale(0.78);
  }
  .lightbox__card--prev-2,
  .lightbox__card--next-2 { display: none; }
}

@media (max-width: 640px) {
  .lightbox__card {
    --cw: 84vw;
    --ch: 68vh;
  }
  .lightbox__card--prev {
    transform: translate(calc(-50% - var(--cw) * 0.70), -50%) scale(0.72);
  }
  .lightbox__card--next {
    transform: translate(calc(-50% + var(--cw) * 0.70), -50%) scale(0.72);
  }
  .lightbox__close { top: 14px; right: 14px; width: 40px; height: 40px; font-size: 24px; }
  .lightbox__count { bottom: 16px; font-size: 10px; }
  .photo-strip__hint { bottom: 20px; font-size: 10px; padding: 8px 14px; letter-spacing: 0.16em; }
}

body.lightbox-open { overflow: hidden; }
body.lightbox-open .site-nav { visibility: hidden; }

/* =========================
   VIDEO SPLASH
   ========================= */
.video-splash {
  position: relative;
  width: 100vw;
  height: 100vh;
  overflow: hidden;
  background: #000;
  isolation: isolate;
}

.video-splash__media {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
  object-fit: cover;
  object-position: center;
  z-index: 0;
  pointer-events: none;
  background: #000;
}

.video-splash__title {
  position: absolute;
  inset: 0;
  display: flex;
  align-items: center;
  justify-content: center;
  z-index: 2;
  pointer-events: none;
  font-family: 'CookConthic', 'Cook Conthic', 'Helvetica Neue', Arial, sans-serif;
  font-weight: 400;
  color: rgba(255, 255, 255, 0.92);
  text-transform: uppercase;
  letter-spacing: 0.14em;
  font-size: clamp(56px, 9vw, 132px);
  line-height: 1;
  text-shadow: 0 6px 32px rgba(0, 0, 0, 0.55);
}

.video-splash__mute {
  position: absolute;
  bottom: 1.75rem;
  right: 1.75rem;
  z-index: 3;
  width: 40px;
  height: 40px;
  display: inline-flex;
  align-items: center;
  justify-content: center;
  padding: 0;
  background: rgba(0, 0, 0, 0.28);
  color: #ffffff;
  border: 1px solid rgba(255, 255, 255, 0.22);
  border-radius: 999px;
  cursor: pointer;
  backdrop-filter: blur(4px);
  -webkit-backdrop-filter: blur(4px);
  transition: background-color 0.2s ease, border-color 0.2s ease, opacity 0.2s ease;
  opacity: 0.75;
}
.video-splash__mute:hover,
.video-splash__mute:focus-visible {
  background: rgba(0, 0, 0, 0.45);
  border-color: rgba(255, 255, 255, 0.42);
  opacity: 1;
  outline: none;
}
.video-splash__mute-icon { display: none; }
.video-splash__mute[aria-pressed="true"]  .video-splash__mute-icon--muted   { display: block; }
.video-splash__mute[aria-pressed="false"] .video-splash__mute-icon--unmuted { display: block; }

@media (max-width: 720px) {
  .video-splash__mute { bottom: 1rem; right: 1rem; width: 36px; height: 36px; }
}

/* ---------- Feature video page (Revenge) ---------- */
.feature-video {
  position: relative;
  min-height: 100vh;
  background: #0a0a0a;
  color: #f2f2f2;
  padding: 6rem 0 8rem;
  isolation: isolate;
  overflow: hidden;
}
.feature-video::before {
  content: "";
  position: absolute;
  inset: 0;
  z-index: -2;
  background-image: url('../assets/img/revenge/invite.jpg');
  background-size: cover;
  background-position: center;
  background-repeat: no-repeat;
  filter: saturate(1.1) brightness(0.85);
  opacity: 0.9;
}
.feature-video::after {
  content: "";
  position: absolute;
  inset: 0;
  z-index: -1;
  background:
    radial-gradient(110% 75% at 50% 42%, rgba(10,10,10,0.15) 0%, rgba(10,10,10,0.55) 55%, rgba(10,10,10,0.75) 100%),
    linear-gradient(180deg, rgba(10,10,10,0.25) 0%, rgba(10,10,10,0.15) 40%, rgba(10,10,10,0.55) 100%);
}
.feature-video__inner {
  width: min(1180px, 92vw);
  margin: 0 auto;
}
.feature-video__header {
  display: flex;
  flex-direction: column;
  gap: 0.75rem;
  margin-bottom: 2.5rem;
}
.feature-video__eyebrow {
  font-family: 'Helvetica Neue', Arial, sans-serif;
  font-weight: 500;
  font-size: 0.72rem;
  letter-spacing: 0.22em;
  text-transform: uppercase;
  color: rgba(242, 242, 242, 0.6);
  margin: 0;
}
.feature-video__title {
  font-family: 'CookConthic', 'Cook Conthic', 'Helvetica Neue', Arial, sans-serif;
  font-weight: 400;
  font-size: clamp(2.5rem, 6vw, 5rem);
  line-height: 0.98;
  letter-spacing: 0.02em;
  text-transform: uppercase;
  margin: 0;
  color: #ffffff;
}
.feature-video__meta {
  font-family: 'Helvetica Neue', Arial, sans-serif;
  font-weight: 500;
  font-size: 0.75rem;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: rgba(242, 242, 242, 0.55);
  margin: 0;
}
.feature-video__player {
  position: relative;
  width: 100%;
  aspect-ratio: 16 / 9;
  background: #000;
  overflow: hidden;
  box-shadow: 0 40px 120px rgba(0, 0, 0, 0.55);
  padding: 0;
  border: 0;
  margin: 0;
  color: inherit;
  cursor: pointer;
  display: block;
  text-decoration: none;
  -webkit-tap-highlight-color: transparent;
}
.feature-video__player:active,
.feature-video__player:focus { outline: none; }
.feature-video__player:active .video-grid__poster { transform: scale(1.02); }
.feature-video__player iframe {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
  border: 0;
}
.feature-video__player:hover .video-grid__poster,
.feature-video__player:focus-visible .video-grid__poster {
  transform: scale(1.02);
  filter: brightness(0.9);
}
.feature-video__player:hover .video-grid__play-bg,
.feature-video__player:focus-visible .video-grid__play-bg {
  fill: rgb(220,32,32);
}
.feature-video__player:hover .video-grid__play,
.feature-video__player:focus-visible .video-grid__play {
  transform: translate(-50%, -50%) scale(1.08);
}
.feature-video__player:focus-visible {
  outline: 2px solid #fff;
  outline-offset: -2px;
}
.feature-video__body {
  display: grid;
  grid-template-columns: 1fr 1fr;
  grid-template-areas:
    "lede roles"
    "stills roles";
  column-gap: 4rem;
  row-gap: 2.25rem;
  margin-top: 4rem;
  align-items: start;
}
.feature-video__lede { grid-area: lede; }
.feature-video__roles { grid-area: roles; }
.feature-video__stills { grid-area: stills; align-self: end; }
.feature-video__lede p {
  font-family: 'Helvetica Neue', Arial, sans-serif;
  font-weight: 500;
  font-size: clamp(0.95rem, 0.85rem + 0.4vw, 1.1rem);
  line-height: 1.6;
  letter-spacing: 0.04em;
  text-transform: uppercase;
  color: rgba(242, 242, 242, 0.92);
  margin: 0;
  max-width: 30rem;
}
.feature-video__lede em {
  font-style: italic;
  color: #ffffff;
}
.feature-video__roles-title {
  font-family: 'Helvetica Neue', Arial, sans-serif;
  font-weight: 500;
  font-size: 0.72rem;
  letter-spacing: 0.22em;
  text-transform: uppercase;
  color: rgba(242, 242, 242, 0.6);
  margin: 0 0 1.5rem 0;
}
.feature-video__role-list {
  list-style: none;
  margin: 0;
  padding: 0;
  display: flex;
  flex-direction: column;
  gap: 1.5rem;
}
.feature-video__role-list li {
  display: grid;
  grid-template-columns: 1fr;
  gap: 0.35rem;
  padding-top: 1.25rem;
  border-top: 1px solid rgba(242, 242, 242, 0.12);
}
.feature-video__role-list li:first-child {
  padding-top: 0;
  border-top: 0;
}
.feature-video__role-list li span {
  font-family: 'CookConthic', 'Cook Conthic', 'Helvetica Neue', Arial, sans-serif;
  font-weight: 400;
  font-size: 1.1rem;
  letter-spacing: 0.06em;
  text-transform: uppercase;
  color: #ffffff;
}
.feature-video__role-list li p {
  margin: 0;
  font-family: 'Helvetica Neue', Arial, sans-serif;
  font-weight: 500;
  font-size: 0.78rem;
  line-height: 1.65;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: rgba(242, 242, 242, 0.72);
}
.feature-video__stills {
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  gap: 0.6rem;
}
.feature-video__stills figure {
  margin: 0;
  aspect-ratio: 16 / 9;
  overflow: hidden;
  background: #111;
}
.feature-video__stills img {
  display: block;
  width: 100%;
  height: 100%;
  object-fit: cover;
}
.feature-video__credits {
  grid-column: 1 / -1;
  margin-top: 3rem;
  padding-top: 2rem;
  border-top: 1px solid rgba(242, 242, 242, 0.15);
}
.feature-video__credits dl {
  display: grid;
  grid-template-columns: max-content 1fr;
  gap: 0.9rem 2.2rem;
  margin: 0;
  font-family: 'Helvetica Neue', Arial, sans-serif;
  font-weight: 500;
  font-size: 0.72rem;
  letter-spacing: 0.14em;
  text-transform: uppercase;
}
.feature-video__credits dt {
  color: rgba(242, 242, 242, 0.5);
}
.feature-video__credits dd {
  margin: 0;
  color: rgba(242, 242, 242, 0.92);
}

@media (max-width: 900px) {
  .feature-video { padding: 4.5rem 0 6rem; }
  .feature-video__body {
    grid-template-columns: 1fr;
    grid-template-areas:
      "lede"
      "roles"
      "stills";
    gap: 3rem;
    margin-top: 3rem;
  }
  .feature-video__stills { grid-template-columns: repeat(2, 1fr); }
}

/* ---------- Video splash 2x2 grid (page 3) ---------- */
.video-grid {
  position: relative;
  min-height: 100vh;
  color: #f2f2f2;
  padding: clamp(3rem, 6vw, 6rem) clamp(1.5rem, 5vw, 5rem);
  display: flex;
  align-items: center;
  justify-content: center;
  background-image: url('../assets/img/video-grid-bg.jpg');
  background-size: cover;
  background-position: center;
  background-repeat: no-repeat;
  background-color: #050505;
  isolation: isolate;
}
/* Dark scrim so the tiles stay the focal point */
.video-grid::before {
  content: "";
  position: absolute;
  inset: 0;
  background: linear-gradient(
    180deg,
    rgba(0,0,0,0.72) 0%,
    rgba(0,0,0,0.55) 40%,
    rgba(0,0,0,0.55) 60%,
    rgba(0,0,0,0.85) 100%
  );
  z-index: 0;
  pointer-events: none;
}
.video-grid__inner {
  position: relative;
  z-index: 1;
  width: 100%;
  max-width: 1400px;
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: clamp(0.75rem, 1.5vw, 1.25rem);
}
.video-grid__item {
  position: relative;
  margin: 0;
  padding: 0;
  min-width: 0;
  display: flex;
  flex-direction: column;
  background: transparent;
  gap: 0.6rem;
}
.video-grid__frame,
.video-grid__poster,
.video-grid__frame iframe {
  border-radius: 3px;
}
.video-grid__item .video-grid__frame {
  aspect-ratio: 16 / 10;
  box-shadow: 0 12px 40px rgba(0,0,0,0.55);
  overflow: hidden;
}
/* Facade link (poster + play). Clicks open the video on YouTube. */
.video-grid__frame {
  position: relative;
  flex: 1 1 auto;
  min-height: 0;
  background: #000;
  padding: 0;
  border: 0;
  margin: 0;
  color: inherit;
  cursor: pointer;
  overflow: hidden;
  display: block;
  width: 100%;
  text-decoration: none;
  -webkit-tap-highlight-color: transparent;
}
.video-grid__frame:active,
.video-grid__frame:focus { outline: none; }

/* Videos whose YouTube thumbnail has baked-in letterbox bars: zoom to crop. */
.video-grid__frame[data-video="135bv6GhD2M"] .video-grid__poster {
  transform: scale(1.32);
}
.video-grid__frame[data-video="135bv6GhD2M"]:hover .video-grid__poster,
.video-grid__frame[data-video="135bv6GhD2M"]:focus-visible .video-grid__poster {
  transform: scale(1.35);
}
.video-grid__frame iframe {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
  border: 0;
  display: block;
}
.video-grid__poster {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
  object-fit: cover;
  display: block;
  transition: transform 0.5s ease, filter 0.3s ease;
}
.video-grid__frame:hover .video-grid__poster,
.video-grid__frame:focus-visible .video-grid__poster {
  transform: scale(1.03);
  filter: brightness(0.85);
}
.video-grid__play {
  position: absolute;
  left: 50%;
  top: 50%;
  width: clamp(56px, 8vw, 84px);
  transform: translate(-50%, -50%);
  pointer-events: none;
  transition: transform 0.3s ease;
  filter: drop-shadow(0 6px 24px rgba(0,0,0,0.55));
}
.video-grid__frame:hover .video-grid__play,
.video-grid__frame:focus-visible .video-grid__play {
  transform: translate(-50%, -50%) scale(1.08);
}
.video-grid__play svg { display: block; width: 100%; height: auto; }
.video-grid__play-bg {
  fill: rgba(24,24,24,0.82);
  transition: fill 0.2s ease;
}
.video-grid__frame:hover .video-grid__play-bg,
.video-grid__frame:focus-visible .video-grid__play-bg {
  fill: rgb(220,32,32);
}
.video-grid__frame:focus-visible {
  outline: 2px solid #fff;
  outline-offset: -2px;
}
.video-grid__caption {
  flex: 0 0 auto;
  padding: 0.7rem 1rem 0.75rem;
  background: rgba(0,0,0,0.32);
  backdrop-filter: blur(8px);
  -webkit-backdrop-filter: blur(8px);
  border: 1px solid rgba(255,255,255,0.08);
  border-radius: 3px;
  display: flex;
  align-items: baseline;
  justify-content: space-between;
  gap: 1rem;
}
.video-grid__title {
  margin: 0;
  font-family: 'Helvetica Neue', Arial, sans-serif;
  font-weight: 500;
  font-size: 0.72rem;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: #f2f2f2;
  line-height: 1.35;
}
.video-grid__role {
  margin: 0;
  font-family: 'Helvetica Neue', Arial, sans-serif;
  font-weight: 500;
  font-size: 0.62rem;
  letter-spacing: 0.22em;
  text-transform: uppercase;
  color: rgba(242,242,242,0.72);
  white-space: nowrap;
}
@media (max-width: 900px) {
  .video-grid {
    padding: 2rem 1rem;
    background-attachment: scroll;
  }
  .video-grid__inner {
    grid-template-columns: 1fr;
    grid-template-rows: repeat(4, auto);
    gap: 0.75rem;
  }
  .video-grid__item {
    aspect-ratio: 16 / 10;
  }
  .video-grid__caption {
    padding: 0.75rem 1rem 0.85rem;
    flex-direction: column;
    align-items: flex-start;
    gap: 0.25rem;
  }
  .video-grid__role { font-size: 0.58rem; }
}

/* =========================================================================
   DIRECTION PAGE — hover-to-play mosaic
   ========================================================================= */

.direction-section {
  position: relative;
  width: 100vw;
  color: #fff;
  padding: 5rem 0 0 0;
  overflow: hidden;
  background-color: #050505;
  background-image: url('../assets/img/mosaic-bg.jpg');
  background-size: cover;
  background-position: center;
  background-repeat: no-repeat;
  background-attachment: fixed;
  isolation: isolate;
}
.direction-section::before {
  content: "";
  position: absolute;
  inset: 0;
  background: linear-gradient(
    180deg,
    rgba(0,0,0,0.78) 0%,
    rgba(0,0,0,0.68) 40%,
    rgba(0,0,0,0.72) 100%
  );
  z-index: 0;
  pointer-events: none;
}
.direction-section > * {
  position: relative;
  z-index: 1;
}

/* Legacy alias for the standalone page (kept in case it's still linked) */
.page-direction {
  background: #000;
  color: #fff;
  min-height: 100vh;
  margin: 0;
}
.direction-page {
  padding: 6rem 0 0 0;
}

.direction-header {
  padding: 0 3.5% 1.75rem;
  display: flex;
  align-items: baseline;
  justify-content: space-between;
  gap: 1.5rem;
  flex-wrap: wrap;
}
.direction-title {
  font-family: 'Cook Conthic', 'Helvetica Neue', Arial, sans-serif;
  font-weight: 400;
  text-transform: uppercase;
  letter-spacing: 0.02em;
  font-size: clamp(1.15rem, 0.8rem + 1.3vw, 2rem);
  margin: 0;
  color: #fff;
}
.direction-caption {
  font-family: 'Helvetica Neue', 'Inter', Arial, sans-serif;
  font-weight: 500;
  text-transform: uppercase;
  letter-spacing: 0.12em;
  font-size: 0.72rem;
  color: rgba(255,255,255,0.55);
  margin: 0;
}

.mosaic {
  display: grid;
  grid-template-columns: repeat(6, 1fr);
  grid-auto-rows: 11vw;
  grid-auto-flow: dense;
  gap: 0;
  padding: 0;
}

.mosaic__tile {
  position: relative;
  display: block;
  overflow: hidden;
  background: #0a0a0a;
  text-decoration: none;
  color: inherit;
  cursor: pointer;
  -webkit-tap-highlight-color: transparent;
  transform: translateZ(0); /* create stacking context to clip iframe */
}

/* Non-uniform sizing modifiers.
   Base tile = 1 col x 1 row (square-ish per row height).
   --wide  = 2 cols x 1 row  (landscape 16:9-ish)
   --tall  = 1 col  x 2 rows (portrait 9:16-ish)
   --big   = 2 cols x 2 rows (hero, landscape)
   --stack = 1 col  x 2 rows for portrait 4:5 that wants extra height
*/
.mosaic__tile--wide  { grid-column: span 2; grid-row: span 1; }
.mosaic__tile--tall  { grid-column: span 1; grid-row: span 2; }
.mosaic__tile--big   { grid-column: span 2; grid-row: span 2; }
.mosaic__tile--stack { grid-column: span 1; grid-row: span 2; }
.mosaic__tile:active,
.mosaic__tile:focus { outline: none; }
.mosaic__tile:focus-visible {
  outline: 2px solid rgba(255,255,255,0.85);
  outline-offset: -2px;
  z-index: 3;
}

.mosaic__poster {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
  object-fit: cover;
  object-position: center;
  display: block;
  transition: transform 0.6s ease, filter 0.4s ease, opacity 0.35s ease;
  user-select: none;
  -webkit-user-drag: none;
}
.mosaic__poster--zoom { transform: scale(1.32); }

/* Photo tile hover: subtle zoom + slight brighten */
.mosaic__tile--photo:hover .mosaic__poster,
.mosaic__tile--photo:focus-visible .mosaic__poster {
  transform: scale(1.06);
  filter: brightness(1.05);
}

/* Video tile hover: darken poster slightly so play badge pops before iframe loads */
.mosaic__tile--video:hover .mosaic__poster,
.mosaic__tile--video:focus-visible .mosaic__poster {
  filter: brightness(0.7);
}
.mosaic__tile--video[data-video="135bv6GhD2M"]:hover .mosaic__poster,
.mosaic__tile--video[data-video="135bv6GhD2M"]:focus-visible .mosaic__poster {
  transform: scale(1.35);
  filter: brightness(0.7);
}

/* Hide poster once iframe has been inserted */
.mosaic__tile.is-playing .mosaic__poster {
  opacity: 0;
}
.mosaic__tile.is-playing .mosaic__badge {
  opacity: 0;
}

.mosaic__iframe {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
  border: 0;
  pointer-events: none; /* keep click target on the anchor */
  background: #000;
  object-fit: cover;
}
/* YouTube iframes have a fixed 16:9 aspect. Scale up so the tile shows
   video content edge-to-edge instead of pillarboxing.
   Default (1:1 square tile): width = height * 16/9 = 177.78%. */
.mosaic__tile--video:not(.mosaic__tile--local) .mosaic__iframe {
  width: 177.78%;
  height: 100%;
  left: 50%;
  transform: translateX(-50%);
}
/* Wide tile (2:1): 16/9 iframe needs height scaled up to cover. */
.mosaic__tile--video.mosaic__tile--wide:not(.mosaic__tile--local) .mosaic__iframe {
  width: 100%;
  height: 112.5%;
  top: 50%;
  left: 0;
  transform: translateY(-50%);
}
/* Big tile (2:2 → 1:1): same as default square. */
.mosaic__tile--video.mosaic__tile--big:not(.mosaic__tile--local) .mosaic__iframe {
  width: 177.78%;
  height: 100%;
  left: 50%;
  top: 0;
  transform: translateX(-50%);
}
/* Applying Pressure has letterboxing baked into its source; zoom further. */
.mosaic__tile--video[data-video="135bv6GhD2M"] .mosaic__iframe {
  width: 235%;
  height: 132%;
  top: 50%;
  left: 50%;
  transform: translate(-50%, -50%);
}
.mosaic__tile--video[data-video="135bv6GhD2M"].mosaic__tile--wide .mosaic__iframe {
  width: 132%;
  height: 148%;
  top: 50%;
  left: 50%;
  transform: translate(-50%, -50%);
}

.mosaic__badge {
  position: absolute;
  top: 8px;
  left: 8px;
  z-index: 2;
  font-family: 'Helvetica Neue', 'Inter', Arial, sans-serif;
  font-weight: 500;
  font-size: 0.55rem;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  padding: 4px 7px;
  background: rgba(0,0,0,0.55);
  color: #fff;
  backdrop-filter: blur(4px);
  -webkit-backdrop-filter: blur(4px);
  border-radius: 2px;
  transition: opacity 0.25s ease;
  pointer-events: none;
}

@media (max-width: 1100px) {
  .mosaic {
    grid-template-columns: repeat(4, 1fr);
    grid-auto-rows: 16vw;
  }
}
@media (max-width: 780px) {
  .direction-header { padding: 0 5% 1.25rem; }
  .mosaic {
    grid-template-columns: repeat(3, 1fr);
    grid-auto-rows: 22vw;
    gap: 0;
    padding: 0;
  }
}
@media (max-width: 480px) {
  .mosaic {
    grid-template-columns: repeat(2, 1fr);
    grid-auto-rows: 34vw;
  }
  /* On very narrow screens, collapse --big down to 2x2 (already 2 cols) */
  .mosaic__tile--big { grid-column: span 2; grid-row: span 2; }
}

/* Anchor-variant of .placeholder (link into a subpage) */
a.placeholder,
.placeholder--link {
  text-decoration: none;
  color: inherit;
  cursor: pointer;
  -webkit-tap-highlight-color: transparent;
}
.placeholder--link .placeholder-title {
  transition: color 0.35s ease;
}
.placeholder--link:hover .placeholder-title,
.placeholder--link:focus-visible .placeholder-title {
  color: rgba(255,255,255,0.28);
}
.placeholder--link:focus { outline: none; }

/* ================================================================
   CASE STUDY: THE FALL-OFF WORLD TOUR
   ================================================================ */

.case {
  background: #000;
  color: #fff;
  padding-bottom: 0;
}
.case__body {
  position: relative;
  isolation: isolate;
  background-image: url('../assets/img/falloff/tampa-crowd-red.jpg');
  background-repeat: no-repeat;
  background-size: cover;
  background-position: center;
  background-attachment: fixed;
}
.case__body::before {
  content: "";
  position: absolute;
  inset: 0;
  background: linear-gradient(
    180deg,
    rgba(0,0,0,0.62) 0%,
    rgba(0,0,0,0.48) 40%,
    rgba(0,0,0,0.55) 100%
  );
  z-index: -1;
}
.case__body > * {
  position: relative;
  z-index: 1;
}

/* --- Mobile: viewport-tiled photo instead of stretched background --- */
@media (max-width: 780px) {
  .case__body {
    /* Tile the photo about every ~2 viewports so it reads as a real photo without repeating too often */
    background-attachment: scroll;
    background-repeat: repeat-y;
    background-size: auto 200vh;
    background-position: center top;
  }
  .case__body::before {
    /* Lighter scrim so the photo comes through */
    background: linear-gradient(
      180deg,
      rgba(0,0,0,0.42) 0%,
      rgba(0,0,0,0.30) 40%,
      rgba(0,0,0,0.40) 100%
    );
  }
}

/* --- Hero --- */
.case__hero {
  position: relative;
  width: 100%;
  height: 100vh;
  min-height: 640px;
  overflow: hidden;
}
.case__hero-img {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
  object-fit: cover;
  object-position: center 45%;
}
.case__hero::after {
  content: "";
  position: absolute;
  inset: 0;
  background: linear-gradient(
    180deg,
    rgba(0,0,0,0.55) 0%,
    rgba(0,0,0,0.15) 30%,
    rgba(0,0,0,0.15) 55%,
    rgba(0,0,0,0.85) 100%
  );
  pointer-events: none;
}
.case__hero-overlay {
  position: absolute;
  left: 0; right: 0; bottom: 0;
  padding: 3rem clamp(1.5rem, 5vw, 5rem) 4rem;
  z-index: 2;
  max-width: 1400px;
}
.case__eyebrow {
  font-family: 'Helvetica Neue', Arial, sans-serif;
  font-weight: 500;
  font-size: 0.78rem;
  letter-spacing: 0.28em;
  text-transform: uppercase;
  color: rgba(255,255,255,0.7);
  margin-bottom: 1.5rem;
}
.case__title {
  font-family: 'Cook Conthic', 'Helvetica Neue', Arial, sans-serif;
  font-weight: 400;
  font-size: clamp(3.5rem, 9vw, 8rem);
  line-height: 0.95;
  letter-spacing: -0.01em;
  text-transform: uppercase;
  margin-bottom: 1.75rem;
}
.case__hero-meta {
  font-family: 'Helvetica Neue', Arial, sans-serif;
  font-weight: 500;
  font-size: clamp(0.95rem, 1.2vw, 1.15rem);
  line-height: 1.5;
  color: rgba(255,255,255,0.85);
  max-width: 42rem;
}

/* --- Intro --- */
.case__intro {
  padding: 6rem clamp(1.5rem, 5vw, 5rem) 4rem;
  max-width: 1400px;
  margin: 0 auto;
}
.case__intro-grid {
  display: grid;
  grid-template-columns: 1fr 2fr;
  gap: clamp(2rem, 6vw, 6rem);
  align-items: start;
}
.case__label {
  font-family: 'Helvetica Neue', Arial, sans-serif;
  font-weight: 500;
  font-size: 0.72rem;
  letter-spacing: 0.28em;
  text-transform: uppercase;
  color: rgba(255,255,255,0.5);
  margin-bottom: 0.6rem;
}
.case__label--push { margin-top: 1.75rem; }
.case__role-line {
  font-family: 'Cook Conthic', 'Helvetica Neue', Arial, sans-serif;
  font-weight: 400;
  font-size: clamp(1.1rem, 1.6vw, 1.4rem);
  line-height: 1.25;
  letter-spacing: 0.02em;
  text-transform: uppercase;
  color: #fff;
}
.case__handle {
  color: #fff;
  text-decoration: none;
  border-bottom: 1px solid rgba(255,255,255,0.35);
  transition: border-color 0.2s;
}
.case__handle:hover { border-color: #fff; }
.case__handle--inline {
  font-family: inherit;
  letter-spacing: normal;
  text-transform: none;
}
.case__intro-body p {
  font-family: 'Helvetica Neue', Arial, sans-serif;
  font-weight: 500;
  font-size: clamp(1.05rem, 1.35vw, 1.35rem);
  line-height: 1.55;
  color: rgba(255,255,255,0.9);
  margin-bottom: 1.25rem;
}
.case__intro-body p:last-child { margin-bottom: 0; color: rgba(255,255,255,0.7); }

/* --- KPI strip --- */
.case__kpis {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 1px;
  background: rgba(255,255,255,0.12);
  border-top: 1px solid rgba(255,255,255,0.12);
  border-bottom: 1px solid rgba(255,255,255,0.12);
  margin: 4rem 0 6rem;
}
.case__kpi {
  background: rgba(0,0,0,0.5);
  backdrop-filter: blur(6px);
  -webkit-backdrop-filter: blur(6px);
  padding: 3rem 2rem;
  text-align: left;
}
.case__kpi-value {
  font-family: 'Cook Conthic', 'Helvetica Neue', Arial, sans-serif;
  font-weight: 400;
  font-size: clamp(2.6rem, 5.5vw, 4.5rem);
  line-height: 1;
  letter-spacing: -0.01em;
  margin-bottom: 0.75rem;
}
.case__kpi-label {
  font-family: 'Helvetica Neue', Arial, sans-serif;
  font-weight: 500;
  font-size: 0.78rem;
  letter-spacing: 0.22em;
  text-transform: uppercase;
  color: rgba(255,255,255,0.55);
}

/* --- Chapter --- */
.case__chapter {
  padding: 4rem clamp(1.5rem, 5vw, 5rem);
  max-width: 1400px;
  margin: 0 auto;
}
.case__chapter + .case__chapter { padding-top: 5rem; }
.case__chapter-head {
  margin-bottom: 3rem;
  max-width: 62rem;
}
.case__chapter-num {
  font-family: 'Cook Conthic', 'Helvetica Neue', Arial, sans-serif;
  font-weight: 400;
  font-size: 0.9rem;
  letter-spacing: 0.32em;
  color: rgba(255,255,255,0.4);
  margin-bottom: 1rem;
}
.case__chapter-title {
  font-family: 'Cook Conthic', 'Helvetica Neue', Arial, sans-serif;
  font-weight: 400;
  font-size: clamp(2.4rem, 5vw, 4rem);
  line-height: 1;
  letter-spacing: -0.005em;
  text-transform: uppercase;
  margin-bottom: 1.25rem;
}

/* --- Centered chapter (Content Direction hero header) --- */
.case__chapter--centered {
  padding: 8rem clamp(1.5rem, 5vw, 5rem);
  max-width: none;
  text-align: center;
}
.case__chapter-head--centered {
  margin-bottom: 0;
  max-width: none;
}
.case__chapter-title--hero {
  font-size: clamp(3.5rem, 10vw, 9rem);
  letter-spacing: -0.01em;
  margin-bottom: 0;
}
@media (max-width: 780px) {
  .case__chapter--centered { padding: 5rem 1.25rem; }
  .case__chapter-title--hero { font-size: clamp(2.6rem, 12vw, 5rem); }
}
.case__chapter-lede {
  font-family: 'Helvetica Neue', Arial, sans-serif;
  font-weight: 500;
  font-size: clamp(1rem, 1.25vw, 1.2rem);
  line-height: 1.55;
  color: rgba(255,255,255,0.75);
  max-width: 46rem;
}

/* --- Media --- */
.case__media {
  position: relative;
  width: 100%;
  overflow: hidden;
  background: #0a0a0a;
  margin-bottom: 1rem;
}
.case__media img {
  display: block;
  width: 100%;
  height: auto;
}
.case__media--wide { margin-bottom: 1rem; }

/* --- Full-bleed frames (Chapter 01) --- */
.case__fullbleed-stack {
  width: 100%;
  margin: 0 0 5rem;
}
.case__fullbleed {
  position: relative;
  width: 100vw;
  margin-left: calc(50% - 50vw);
  margin-right: calc(50% - 50vw);
  height: 100vh;
  min-height: 640px;
  overflow: hidden;
  background: #000;
}
.case__fullbleed + .case__fullbleed { margin-top: 0; }
.case__fullbleed img {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
  object-fit: cover;
  object-position: center;
  display: block;
}
@media (max-width: 780px) {
  /* Show whole landscape photo centered instead of cropping to sides */
  .case__fullbleed {
    height: auto;
    min-height: 0;
    aspect-ratio: 3 / 2;
    display: flex;
    align-items: center;
    justify-content: center;
  }
  .case__fullbleed img {
    position: static;
    object-fit: contain;
    object-position: center;
  }
}
.case__media-pair {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 1rem;
  margin-top: 1rem;
}

/* --- IG grid (phone screenshots) --- */
.case__ig-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: clamp(1rem, 2vw, 2rem);
  align-items: start;
  max-width: 1100px;
  margin: 0 auto;
}
.case__ig--phone {
  border-radius: 22px;
  overflow: hidden;
  background: #0a0a0a;
  border: 1px solid rgba(255,255,255,0.08);
  box-shadow: 0 20px 60px rgba(0,0,0,0.5);
}
.case__ig--phone img {
  display: block;
  width: 100%;
  height: auto;
}

/* --- Off-page seeding --- */
.case__seed {
  max-width: 1200px;
  margin: clamp(3.5rem, 6vw, 5.5rem) auto 0;
  padding: 0 1.25rem;
}
.case__seed-head {
  max-width: 820px;
  margin: 0 auto clamp(1.75rem, 3vw, 2.5rem);
  text-align: left;
}
.case__seed-eyebrow {
  font-family: 'Helvetica Neue', 'Inter', Arial, sans-serif;
  font-weight: 500;
  text-transform: uppercase;
  letter-spacing: 0.16em;
  font-size: 0.68rem;
  color: rgba(255,255,255,0.55);
  margin: 0 0 0.85rem 0;
}
.case__seed-title {
  font-family: 'Cook Conthic', 'Helvetica Neue', Arial, sans-serif;
  font-weight: 400;
  text-transform: uppercase;
  letter-spacing: 0.01em;
  font-size: clamp(1.05rem, 0.75rem + 1.1vw, 1.55rem);
  line-height: 1.25;
  color: #fff;
  margin: 0 0 1rem 0;
}
.case__seed-lede {
  font-family: 'Helvetica Neue', 'Inter', Arial, sans-serif;
  font-weight: 500;
  font-size: 0.95rem;
  line-height: 1.55;
  color: rgba(255,255,255,0.72);
  margin: 0;
}
.case__seed-grid {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: clamp(0.75rem, 1.5vw, 1.25rem);
}
.case__seed-card {
  display: flex;
  flex-direction: column;
  gap: 0.7rem;
  padding: 1.15rem 1rem 1.1rem;
  background: rgba(255,255,255,0.04);
  border: 1px solid rgba(255,255,255,0.09);
  border-radius: 4px;
  text-decoration: none;
  color: #fff;
  min-height: 190px;
  transition: background 0.2s ease, border-color 0.2s ease, transform 0.2s ease;
}
.case__seed-card:hover {
  background: rgba(255,255,255,0.07);
  border-color: rgba(255,255,255,0.22);
  transform: translateY(-2px);
}
.case__seed-meta {
  display: flex;
  justify-content: space-between;
  align-items: center;
  gap: 0.5rem;
  font-family: 'Helvetica Neue', 'Inter', Arial, sans-serif;
  font-weight: 500;
  text-transform: uppercase;
  letter-spacing: 0.14em;
  font-size: 0.62rem;
}
.case__seed-platform { color: rgba(255,255,255,0.85); }
.case__seed-tag { color: rgba(255,255,255,0.5); }
.case__seed-handle {
  font-family: 'Cook Conthic', 'Helvetica Neue', Arial, sans-serif;
  font-weight: 400;
  text-transform: uppercase;
  letter-spacing: 0.02em;
  font-size: 1rem;
  color: #fff;
  margin: 0;
}
.case__seed-quote {
  font-family: 'Helvetica Neue', 'Inter', Arial, sans-serif;
  font-weight: 500;
  font-size: 0.82rem;
  line-height: 1.45;
  color: rgba(255,255,255,0.78);
  margin: 0;
  flex-grow: 1;
}
.case__seed-stat {
  font-family: 'Helvetica Neue', 'Inter', Arial, sans-serif;
  font-weight: 500;
  text-transform: uppercase;
  letter-spacing: 0.1em;
  font-size: 0.68rem;
  color: rgba(255,255,255,0.55);
  margin: 0;
  padding-top: 0.4rem;
  border-top: 1px solid rgba(255,255,255,0.08);
}
@media (max-width: 1080px) {
  .case__seed-grid { grid-template-columns: repeat(3, 1fr); }
}
@media (max-width: 780px) {
  .case__seed-grid { grid-template-columns: repeat(2, 1fr); }
}
@media (max-width: 560px) {
  .case__seed-grid { grid-template-columns: 1fr; }
  .case__seed-card { min-height: 0; }
}

/* --- Postcards NYC full-bleed sandwich --- */
.case__postcards {
  width: 100%;
  margin: 5rem 0 5rem;
  display: flex;
  flex-direction: column;
}
.case__postcard {
  position: relative;
  width: 100vw;
  margin-left: calc(50% - 50vw);
  margin-right: calc(50% - 50vw);
  aspect-ratio: 3 / 2;
  overflow: hidden;
  background: #000;
}
.case__postcard-poster,
.case__postcard video {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
  object-fit: cover;
  display: block;
  transition: opacity 0.4s;
}
.case__postcard.is-playing .case__postcard-poster { opacity: 0; }
.case__vert-row {
  width: 100vw;
  margin-left: calc(50% - 50vw);
  margin-right: calc(50% - 50vw);
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 0;
  background: #000;
}
.case__vert-row .case__vert--inrow {
  aspect-ratio: 9 / 16;
  border-radius: 0;
}
@media (max-width: 780px) {
  .case__postcards { margin: 3rem 0 3rem; }
  .case__vert-row { grid-template-columns: repeat(3, 1fr); }
}

/* --- Vertical videos strip (legacy layout, still used elsewhere) --- */
.case__verticals {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: clamp(1rem, 2vw, 1.5rem);
}
.case__vert {
  position: relative;
  aspect-ratio: 9 / 16;
  overflow: hidden;
  background: #0a0a0a;
  border-radius: 4px;
}
.case__vert-poster,
.case__vert video {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
  object-fit: cover;
  display: block;
  transition: opacity 0.4s;
}
.case__vert.is-playing .case__vert-poster { opacity: 0; }
.case__vert-badge {
  position: absolute;
  top: 12px; left: 12px;
  font-family: 'Helvetica Neue', Arial, sans-serif;
  font-weight: 500;
  font-size: 0.65rem;
  letter-spacing: 0.2em;
  text-transform: uppercase;
  background: rgba(0,0,0,0.6);
  color: #fff;
  padding: 4px 8px;
  border-radius: 2px;
  z-index: 3;
  backdrop-filter: blur(4px);
}

/* --- Outcomes --- */
.case__outcomes {
  padding: 5rem clamp(1.5rem, 5vw, 5rem) 6rem;
  max-width: 1400px;
  margin: 0 auto;
  border-top: 1px solid rgba(255,255,255,0.12);
  margin-top: 4rem;
}
.case__outcomes-grid {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: clamp(2rem, 6vw, 6rem);
}
.case__outcomes--centered .case__outcomes-grid {
  grid-template-columns: minmax(0, 780px);
  justify-content: center;
  text-align: center;
}
.case__outcomes--centered .case__label { text-align: center; }
.case__outcomes--centered .case__list { text-align: left; }
.case__list {
  list-style: none;
  padding: 0;
  margin-top: 1rem;
}
.case__list li {
  font-family: 'Helvetica Neue', Arial, sans-serif;
  font-weight: 500;
  font-size: clamp(0.98rem, 1.15vw, 1.1rem);
  line-height: 1.5;
  color: rgba(255,255,255,0.85);
  padding: 0.9rem 0 0.9rem 1.5rem;
  border-top: 1px solid rgba(255,255,255,0.08);
  position: relative;
}
.case__list li:last-child { border-bottom: 1px solid rgba(255,255,255,0.08); }
.case__list li::before {
  content: "";
  position: absolute;
  left: 0;
  top: 1.35rem;
  width: 8px;
  height: 1px;
  background: rgba(255,255,255,0.5);
}

/* --- Mobile --- */
@media (max-width: 768px) {
  .case__hero { height: 80vh; min-height: 520px; }
  .case__hero-overlay { padding: 2rem 1.25rem 2.5rem; }
  .case__intro { padding: 3.5rem 1.25rem 2.5rem; }
  .case__intro-grid { grid-template-columns: 1fr; gap: 2.5rem; }
  .case__kpis { grid-template-columns: repeat(2, 1fr); margin: 2rem 0 4rem; }
  .case__kpi { padding: 2rem 1.25rem; }
  .case__chapter { padding: 3rem 1.25rem; }
  .case__chapter-head { margin-bottom: 2rem; }
  .case__media-pair { grid-template-columns: 1fr; }
  .case__ig-grid { grid-template-columns: 1fr; max-width: 340px; }
  .case__verticals { grid-template-columns: 1fr; }
  .case__vert { max-width: 340px; margin: 0 auto; }
  .case__outcomes { padding: 3rem 1.25rem; }
  .case__outcomes-grid { grid-template-columns: 1fr; gap: 2.5rem; }
}